Creating iOS apps begins with clear understanding of the audience, the app’s purpose, and the problem to address in the initial release. A thorough discovery phase clarifies the MVP scope, selects an appropriate architecture, and helps avoid features that sound good in theory but don’t enhance actual use.

After the base is in place, attention turns to UI behavior, speed, and reliability across different iPhone models and iOS versions. Uniform navigation, thoughtful state handling, and well-planned integrations (payments, authentication, analytics, backend APIs) help keep the product maintainable and scalable after release to the App Store.